Tuesday 1 March 2016

Medical Billing Companies: Building A Business That Lasts Forever

By John White


You have finally gotten to the point in which you can call yourself a professional medical biller. It took you years to get here. You have your ICD-10 certification and understand how revenue cycle management works. Working for a boss no longer seems appealing to you. You are now wanting to start your own business. Having a medical billing business is a lucrative field to be in. Many medical billers spend years trying to find clients to work with them. Many Oncologists, chiropractors, mental health providers and podiatry doctors look for billing companies to increase their revenues.

Physicians will begin calling billing companies this year in order to see if they can get them the high revenues that they are looking for. In time, you will come to see medical billing as being the type of business that gets physicians more money. At the end of the day, doctors want to worry less about their billing and more about their patients. Most MD's today say that they are tired of having to spend 15 to 20 minutes a day worrying about billing. If they don't get paid on their claims, they simply earn no money. Nobody can live with that kind of fear day in and day out.

If you look on the internet and search for "medical billing companies", you will find that there are thousands of them in the United States alone. It is going to be hard to choose which one to go with. If you are a professional doctor, it is best to choose a business that works well with your company. If you are trying to land a good customer, it is best to make your services stand out. In order to do this, you will have to follow some simple rules.

In order to stand out, you are going to have to provide services such as: utilization management, billing and collections, benefit verification and revenue cycle management. Medical doctors today want their billing company to be an all in one package. You may be expected to perform duties that are not in your contract. It may seem like the doctor is getting some free services out of you. However, remember that you are the one that is going to keep him/her as a client.

It is clear that your business will have to stand out to doctors this year. We did away with ICD-9 in 2015. Now is the time to recruit new doctors to come and work with you. Many doctors don't know what to do right now. They are scratching their heads and wondering why the insurance companies are "trying to get them financially." In actuality, it has nothing to do with the insurance companies. It has to do with doing ICD-10 coding correctly. Most doctors don't understand how much of an expert you have to be in billing today. However, they are beginning to get that message loud and clear.

Acting like an aggressive collector in front of your client is often good. When a client sees that you care about their business, they are more prone to work with you. Many billing businesses will suffer if they cannot do a better job than an in house biller can. Set the business up to be professional. Don't set up a home office. Most doctors frown upon working with stay at home billers. Instead, rent out some office space.




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